Datenschutzerklärung

I. General

(1) In the following, we inform you about the collection of personal data when using our website.

(2) The term ‘personal data’ means, with reference to the definition of Article 4 No. 1 of Regulation (EU) 2016/679 (hereinafter referred to as the ‘General Data Protection Regulation’ or ‘GDPR’ for short), all data that can be related to you personally. This includes, for example, name, address, e-mail address, user behavior. With regard to further terminology, in particular the terms ‘processing’, ‘controller’, ‘processor’ and ‘consent’, we refer to the legal data protection definitions of Art. 4 DSGVO.

(3) As a matter of principle, we process personal data only insofar as this is necessary for the provision of a functional website and the content and services offered by us. Personal data is regularly processed only if you have given us your consent within the meaning of Art. 6 para. 1 lit. a) DSGVO or if the processing is required by law, in particular by one of the legal provisions referred to in Art. 6 para. 1 lit. b) to lit. f) DSGVO, is permitted.

(4) Your personal data will be deleted or blocked as soon as the purpose of storage ceases to apply. In addition, storage may take place if this has been provided for by national or European regulations to which we are subject. In this case, the data will be blocked or deleted when the storage period prescribed by the respective regulations has expired. The latter does not apply if further storage of the data is necessary for the conclusion or fulfillment of a contract.

(5) Insofar as we use contracted service providers for individual functions of our website or wish to use your data for advertising purposes, we will inform you in detail about the respective processes below.

II. responsible body

(1) Details of the responsible body can be found in our imprint.

III. Your rights

(1) You have the following rights with respect to the personal data concerning you:

  • the right to information,
  • the right to rectification and cancellation,
  • the right to restrict processing,
  • the right to object to the processing,
  • the right to data portability.

(2) You also have the right to complain to a data protection supervisory authority about the processing of your personal data by us.

IV. Processing of personal data during informative use of our website

(1) If you access our website without registering or otherwise providing us with information (‘informational use’), we only collect the personal data that your web browser transmits to our server. If you wish to view our website, we collect the following data, which is technically necessary for us to enable you to view our website and to ensure stability and security: IP address, date and time of request, time zone difference from GMT, content of the web page, access status (HTTP status), amount of data transferred, request website, web browser, operating system, language and version of the browser.

(2) The aforementioned data is also stored in so-called log files on our servers. This data is not stored together with other personal data of yours.

(3) The storage of the above-mentioned data in log files serves to ensure the functionality and optimization of our website and to ensure the security of our information technology systems.

(4) An evaluation of this data for marketing purposes does not take place.In the above purposes lies our legitimate interest in the data processing. The legal basis for the collection and temporary storage of the aforementioned data and the log files is Art. 6 para. 1 p. 1 lit. f) DSGVO.The above data for the provision of our website will be deleted when the respective session has ended. The collection of the above data to provide our website is mandatory for the operation of our website. There is no possibility to object.

V. Processing of personal data through cookies

(1) We use so-called cookies on our website. Cookies are small text files that are stored on the storage medium of your end device, for example on a hard drive, and through which we, as the entity that sets the cookie, receive certain information. Cookies cannot execute programs or transfer viruses to your terminal device. This website uses the following types of cookies, the scope and functionality of which are explained below.

(2) Cookies that are stored associated with your web browser:

  • Persistent cookies: These cookies are automatically deleted after a predefined duration, which may differ depending on the cookie. You can delete these cookies at any time in the settings of your web browser.

(3) The processing of personal data by the aforementioned cookies serves to make the offer of our website as a whole more user-friendly and effective for you. Some functions of our website cannot be offered without the use of these cookies. In particular, some features of our website require that your web browser can be identified even after you have changed pages. If you have an account, we use the cookies to identify you for subsequent visits. This prevents you from having to log in again each time you visit our website. Those data processed by cookies that are necessary for the provision of the functions of our website are not used to create user profiles. If cookies are used for analysis purposes, they serve to improve the quality and user-friendliness of our website, its content and functions. They allow us to track how the website, which features and how often they are used. This enables us to continuously optimize our offer.

(4) Insofar as cookies are not technically mandatory, we only set them with your previously declared consent, which you can also revoke at any time. The legal basis is Art. 6 para. 1 lit. a) GDPR.

(5) The above cookies are stored on your terminal device and transmitted from it to our server. Therefore, you can configure the processing of data and information by cookies yourself. You can make appropriate configurations in the settings of your web browser, through which you can, for example, reject third-party cookies or cookies altogether. In this context, we would like to point out that you may then not be able to use all functions of our website properly. In addition, we recommend regular manual deletion of cookies as well as your browser history.

VI. further functions and offers of our website

(1) In addition to the aforementioned informational use of our website, we offer various services that you can use if you are interested. This usually requires the provision of further personal data. We need this data to provide the respective service. The above data processing principles apply to this.

(2) In some cases, we use external service providers who have been carefully selected and commissioned by us to process this data. These service providers are bound by our instructions and are regularly monitored by us. Insofar as personal data is passed on to third parties in the course of services that we offer together with partners, you can find more detailed information in the following descriptions of the individual services. If these third parties are based in a country outside the European Economic Area, you can find more detailed information about the consequences of this circumstance in the following descriptions of the individual services.

VII. contacting

(1) If you contact us by e-mail, the personal data you send us with your e-mail will be stored.

(2) We also have a contact form on our website that you can use to contact us. The data you enter in the input mask will be transmitted to us and stored: Salutation, first name, last name, e-mail address, telephone .

(3) The data will only be used to answer your questions. Unless explicitly stated in this privacy policy, the data will not be passed on to third parties. In addition, we record your IP address and the time of sending.

(4) The processing of the above personal data is solely for the purpose of processing your requests.

(5) The processing of further personal data, which is generated by the use of the contact form provided on our website, serves to prevent misuse and to ensure the security of our information technology systems.

(6) This is also our legitimate interest in processing your personal data. If you have given us your consent for this, the legal basis for the processing of this data is Art. 6 para. 1 lit. a) GDPR. Furthermore, the legal basis for the processing of this data is Art. 6 para. 1 lit. f) DSGVO, in particular in the event that the data is transmitted to us by you by sending an e-mail. Insofar as you want to work towards the conclusion of a contract through your e-mail, Art. 6 para. 1 lit. b) GDPR constitutes an additional legal basis.

(7) Subject to legal retention periods, the data will be deleted as soon as we have finally processed your request. When contacting us by e-mail, you can object to the storage of your personal data at any time. Please note that in this case your request cannot be processed further. You can declare the revocation or the objection by sending an e-mail to our e-mail address given in the imprint.

VIII. Borlabs cookie

We use the service on our website. No personal data is processed when using the service.

Provider:
Benjamin A. Bornschein
Rübenkamp 32
22305 Hamburg
Germany
https://de.borlabs.io/
https://de.borlabs.io/impressum/

IX. DoubleClick

We use the service on our website.

Among other things, the service uses cookies, which are small text files that are stored locally in the cache of your web browser on your terminal device. The provider uses a cookie ID to record which ads are displayed in which web browser. This can prevent ads from being displayed multiple times. The service can also use the cookie IDs to record so-called conversions that are related to ad requests. This is the case, for example, when you see a corresponding advertisement and later use the same web browser to call up the advertiser’s website and buy something there. According to information provided by the provider, the aforementioned cookies do not contain any personal data. By using the service, your browser automatically establishes a direct connection with the provider’s server. We have no influence on the scope and further use of the data collected by the provider through the use of the service. To the best of our knowledge, the provider receives the information that you have called up the relevant part of our website or clicked on an advertisement from us. If you have a user account with the provider and are registered, the provider can assign the visit to your user account. Even if you are not registered with the provider or have not logged in, there is a possibility that the provider may obtain and store your IP address.

We use the service for optimization purposes, in particular to improve the use of our website for you and to make its design more user-friendly.

The legal basis is Art. 6 para. 1 p. 1 lit. a) GDPR (Consent).

Provider:
Google Ireland Limited
Google Building Gordon House
Barrow St
4 Dublin
Ireland
Tel. +353 1 543 1000
Fax +353 1 686 5660
https://www.google.de/

X. DoubleClick Bid Manager

We use the service on our website.

The service stores and processes information about your user behavior on our website. For this purpose, the service uses, among other things, cookies, i.e. small text files that are stored locally in the cache of your web browser on your terminal device and that enable an analysis of your use of our website.

We use the service to analyze the use of our website and to continuously improve individual functions and offers as well as the user experience. Through the statistical evaluation of user behavior, we can improve our offer and make it more interesting for you as a user. The data is deleted as soon as it is no longer required to achieve the purpose for which it was collected.

The legal basis is Art. 6 para. 1 p. 1 lit. a) GDPR (Consent).

Provider:
Google Ireland Limited
Google Building Gordon House
Barrow St
4 Dublin
Ireland
Tel. +353 1 543 1000
Fax +353 1 686 5660
https://www.google.de/

XI. Facebook Connect

We use the service on our website.

The service facilitates registration for services on the Internet. Instead of using a registration mask of our website, you can enter your login data of the provider and then use our offer. By using the service, your web browser automatically establishes a direct connection with the provider’s server. To register, you will be redirected to the provider’s site. There you can log in with your user data. This links your user account of the provider with our offer. We have no influence on the further use of data collected by the provider through the use of the service.

The legal basis is Art. 6 para. 1 p. 1 lit. a) GDPR (Consent).

We use the service to facilitate and shorten the registration and login process for you. You can prevent processing of the above information by the provider by using our registration mask and not using the service.

Provider:
Meta Platforms Ireland Limited
4 Grand Canal Square
Grand Canal Harbour
2 Dublin
Ireland
https://www.facebook.com/

XII. Facebook Custom Audiences

We use the service on our website.

The Service enables us to display interest-based advertisements (“Ads”) to visitors to our website when they visit other websites that also use the Service. By using the service, your web browser automatically establishes a direct connection with the provider’s server. We have no influence on the scope and further use of the data collected by the provider through the use of the service. To the best of our knowledge, the provider receives the information that you have called up the relevant part of our website or clicked on an advertisement from us. If you have a user account with the provider and are registered, the provider can assign the visit to your user account. Even if you are not registered or have not logged in, there is a possibility that the provider will learn and store your IP address and possibly other identifying features.

The legal basis is Art. 6 para. 1 p. 1 lit. a) GDPR (Consent).

We use the service for marketing and optimization purposes, in particular to display relevant and interesting ads for you and thus improve our offer, make it more interesting for you as a user and avoid annoying ads.

https://www.facebook.com/settings/?tab=ads#_

Provider:
Meta Platforms Ireland Limited
4 Grand Canal Square
Grand Canal Harbour
2 Dublin
Ireland
https://www.facebook.com/

XIII Facebook Pixel

We use the service on our website.

The service enables the provider to display our ads on Facebook, so-called “Facebook Ads”, only to those Facebook users who have been visitors to our website, in particular those who have shown interest in our online offering or in certain topics or products. The service makes it possible to check whether a user was redirected to our website after clicking on our Facebook ads. Among other things, the service uses cookies, which are small text files that are stored locally in the cache of your web browser on your terminal device. If you are logged in to Facebook with your user account, your visit to our online offer will be noted in your user account. The data collected about you is anonymous for us, so it does not offer us any conclusions about the identity of the users. However, this data can be linked by the provider with your user account there. We have no influence on the scope and further use of data collected by the provider through the use of the service. To the best of our knowledge, the provider receives the information that you have called up the relevant part of our website or clicked on an advertisement from us. If you have a user account with Facebook and are registered, the provider can assign the visit to your user account. Even if you are not registered with Facebook or have not logged in, there is a possibility that the provider will learn and store your IP address and possibly other identifiers.

We use the service for marketing and optimization purposes, in particular to display relevant and interesting ads for you and thus improve our offer, make it more interesting for you as a user and avoid annoying ads.

The legal basis is Art. 6 para. 1 p. 1 lit. a) GDPR (Consent).

https://www.facebook.com/about/privacy

Provider:
Meta Platforms Ireland Limited
4 Grand Canal Square
Grand Canal Harbour
2 Dublin
Ireland
https://www.facebook.com/

XV. Google Analytics

We use the service on our website.

The legal basis is Art. 6 para. 1 p. 1 lit. a) GDPR (Consent).

The service uses cookies, which are small text files that are stored on your terminal device and enable an analysis of your use of our website. The information generated by the cookie about the use of our website is usually transmitted to a server of the provider and stored there. If anonymization of the IP address to be transmitted by the cookie is activated on the website (“IP anonymization”), your IP address will be truncated beforehand by the provider of the service within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a server of the provider outside the EU and shortened there. The provider of this service will use this information to evaluate your use of our website on our behalf, compile reports on website use and provide us with other services related to website and internet use. In the process, pseudonymous usage profiles can be created from the processed data. The IP address transmitted when using the service is not merged with other data of the provider.

We use the service to analyze the use of our website and to continuously improve individual functions and offers as well as the user experience. Through the statistical evaluation of user behavior, we can improve our offer and make it more interesting for you as a user. The data is deleted as soon as it is no longer required to achieve the purpose for which it was collected.

You can also prevent the storage of cookies generated by this service by making the appropriate settings in your web browser. Please note that in this case you may not be able to use all the functions of our website. If you want to prevent the collection of the data generated by the cookie and related to your user behavior (including your IP address) as well as the processing of this data by the provider of the service, you can also download and install the web browser plugin available under the following link:

https://tools.google.com/dlpage/gaoptout?hl=de

In order to oblige the provider of this service to process the transmitted data only in accordance with our instructions and to comply with the applicable data protection regulations, we have concluded an order processing agreement with the provider.

Provider:
Google Ireland Limited
Google Building Gordon House
Barrow St
4 Dublin
Ireland
Tel. +353 1 543 1000
Fax +353 1 686 5660
https://www.google.de/

XVI Google Dynamic Remarketing

We use the service on our website.

The service enables us to display our advertisements to you during your further internet use after visiting our website. This is done by means of cookies stored in your browser, via which your usage behavior is recorded and evaluated by the provider when you visit various websites. This allows the provider to determine your previous visit to our website. According to the provider, the data collected in the course of remarketing will not be merged with your personal data that may be stored by the provider. In particular, according to its statement, pseudonymization is used in remarketing.

We use the service for marketing and optimization purposes, in particular to display relevant and interesting ads for you and thus to improve our offer, to make it more interesting for you as a user and to avoid annoying ads.

The legal basis is Art. 6 para. 1 p. 1 lit. a) GDPR (Consent).

Provider:
Google Ireland Limited
Google Building Gordon House
Barrow St
4 Dublin
Ireland
Tel. +353 1 543 1000
Fax +353 1 686 5660
https://www.google.de/

XVII Google Tag Manager

We use the service on our website.

The service allows us as marketers to manage website tags through one interface. The tool that implements the tags is a cookieless domain and does not collect any personal data itself. The service takes care of triggering other tags, which in turn may collect data. The service does not access this data. If a deactivation has been made at the domain or cookie level, it will remain for all tracking tags implemented with the service.

Provider:
Google Ireland Limited
Google Building Gordon House
Barrow St
4 Dublin
Ireland
Tel. +353 1 543 1000
Fax +353 1 686 5660
https://www.google.de/

https://policies.google.com/privacy?hl=de&gl=de

XVIII. Gravatar

We use the service on our website.

The service stores and processes information about your user behavior on our website. For this purpose, the service uses, among other things, cookies, i.e. small text files that are stored locally in the cache of your web browser on your terminal device and that enable an analysis of your use of our website.

The legal basis is Art. 6 para. 1 p. 1 lit. a) GDPR (Consent).

We use the service to analyze the use of our website and to continuously improve individual functions and offers as well as the user experience. Through the statistical evaluation of user behavior, we can improve our offer and make it more interesting for you as a user. The data is deleted as soon as it is no longer required to achieve the purpose for which it was collected.

Provider:
Aut O’Mattic A8C Ireland Ltd.
Grand Canal Dock, 25 Herbert Pl
D02 AY86 Dublin
Ireland
https://automattic.com/
https://automattic.com/privacy/

XIX Hubspot

We use the service on our website.

The service stores and processes information about your user behavior on our website. For this purpose, the service uses, among other things, cookies, i.e. small text files that are stored locally in the cache of your web browser on your terminal device and that enable an analysis of your use of our website.

We use the service for optimization purposes, in particular to improve the use of our website for you and to make its design more user-friendly.

The legal basis is Art. 6 para. 1 p. 1 lit. a) GDPR (Consent).

Provider:
HubSpot Ireland Limited
Ground Floor, Two Dockland Central
Guild Street
Dublin 1 Dublin
Ireland
https://www.hubspot.com/

 

XXI. Vimeo

We use the service on our website.

When you call up a website in which media content from the provider is embedded, data is transmitted to a server of the provider and stored there. If you have a user account with the provider and are registered, the provider can thereby assign the visit to your user account. The provider stores this data as usage profiles and uses it for the purposes of advertising, market research and/or demand-oriented design of its websites. Such an evaluation is carried out in particular (also for users who are not logged in) for the display of tailored advertising and to inform other users about your activities on our website. You have the right to object to the creation of these user profiles. Please contact providers directly for this purpose.

We include content from the provider on the web pages of our Internet presence in order to make this content directly available to you without you having to call up the content separately on the provider’s pages. This allows us to improve our offer and the user experience for you and make it more interesting.

The legal basis is Art. 6 para. 1 p. 1 lit. a) GDPR (Consent).

Provider:
Vimeo.com, Inc.
555 West 18th Street
New York 10011 New York
United States
https://vimeo.com/